Depending on your topic or the angle you're taking, try the following databases for relevant articles:
Communication and Mass Media Complete
ATLA - religion articles
Lexis-Nexis - full-text newspaper articles
Academic Search Premier - general popular and scholarly articles
International Index to Music Periodicals Full Text
JSTOR - full-text scholarly articles going back to the early 1900s
PsycInfo - for psychological aspects
Google Scholar - searches scholarly papers, theses, books, abstracts and articles
